At the Winter NAMM 2010 Show in Anaheim (California), Swiss cymbal maker Paiste launched the new packaging for their PST Series boxed cymbal sets. The new design features the look of a road hard case that’s been decked out with Polaroid style pictures of top Paiste artists and backstage passes from their touring concerts.
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Paiste\'s new look represents a departure from the traditional look and feel of packaged box sets, and endeavors to capture the imagination and life-style aspirations of younger players who are shopping for quality cymbals at attractive prices.
PST cymbals are the fusion of Swiss cymbal sound know-how and German hi-tech expertise. PST cymbals represent a breakthrough combination of quality and value, and convince with superior sound and appearance.
First official Paiste Magazine Paiste has also released their first official Paiste Magazine. It’s a 64 pages piece of literature with lots of artist news, interviews, stories and all product information.
You can order your hardcopy on www.paiste.com or simply stop by your local Paiste dealer (they should have it in about 1-2 months). The Paiste Magazine is also available as pdf-download.
New artist signings In related news: Paiste recently welcomed a lot of distinguished artists to the Paiste Artist Family, including Andreas Brobjer (Lady GaGa), Ben Carter (Evile), Janne Parviainen (Ensiferum), Brian Pruitt (Nashville studios), Kevin Rice (The Virgins), and Julien Kravetz (The Glam).
Other newly signed drummers include Jack Lawless (Jonas Brothers), Richard Bertin (Emma Shapplin, sessions), Roger Blavia (independent), Amy Cesari (The Demonics, The Donnas), and Luka van de Poel (DeWolff).
Paiste’s Artist Endorsement Policy, as established in 1957 with the creation of Drummer Service, is based entirely on the artist’s appreciation for Paiste products, Paiste’s recognition of the artist’s career and distinguished status among the drum and percussion community, and mutual respect and loyalty.