Enter Music Publishing, publishers percussion magazines, announced the launch of DRUM! Digital. DRUM! Digital is a free, online interactive multimedia version of the magazine that is available to drummers internationally in an on-screen, flip-page format.“It’s a new day for our company, DRUM! itself, and the drumming community. Over the lifespan of DRUM!, we\'ve always tried to be open to change in terms of content, design, and now distribution. DRUM! Digital carries on our editorial philosophy and will make it possible for us to extend our worldwide readership.”
The first issue of DRUM! Digital features stories from the magazine’s special Urban Music October issue, featuring The Roots’ Ahmir “?uestlove” Thompson on the cover. It includes all of the features from that special issue. In addition, there are multimedia extras that make this version of the magazine more useful to an online audience.
DRUM! Digital is diverse and loaded with innovative, content-rich material. There are ten embedded videos in the issue, and most of the ads are linked, so an online user can visit the advertiser’s web sites, view instructional videos and interviews, or zoom in and read the stories.
DRUM! Digital is produced using technology developed by iDigital Editions, a Temecula, California-based software company. iDigital’s technology made it possible to publish DRUM! Digital to look just like the print version with the editorial advantage of being viewed by anyone, anywhere, anytime over the Internet. Says publisher Phil Hood:
“We looked at many software solutions but felt that iDigital provided a better reading experience than competing solutions, as well as superior marketing and advertising opportunities for our clients,”
The iDigital Edition digital magazine does not require users to download and install additional client reader software. They can access it through their current Internet browser and the standard flash plug-in already present in nearly every Internet-enabled computer today!
DRUM! Digital versions of the magazine will be available approximately 45 days after subscribers receive their print copies. Plans call for print subscribers to get early notification as to when an issue is available and, eventually, exclusive access to certain DRUM! Digital features. Hood:
“I don’t see the digital magazine as a replacement for print or for the web site. In many ways, it’s completely separate, offering the great writing of print along with some of the interactivity of the web. As we post more issues, readers will have an easier time finding archived features. Also, advertisers will have a chance for their ads to keep pulling response, long after the print edition has been removed from newsstand shelves.”
Free download TRAPS\' Bonham issue
Just Recently EMP provided Drummerszone.com with an exclusive download of their TRAPS\' Bonham issue.
The company made the John Bonham-feature from this issue of TRAPS available for download. It\'s in the Fall 2007 issue which also featured Candido Camero, Idris Muhammad, the History of Franks Drum Shop, a dream kit review and challenging transcriptions.
Click here to download the 25-page Bonham issue.
Enter Music Publishing, Inc. is a leading publisher of drum/percussion magazines, with distribution in 40 countries. DRUM! is the flagship publication of company and continues to set the industry standard for editorial quality and innovation. In addition to DRUM! And DRUM! Digital, the company publishes TRAPS and HOW TO PLAY DRUMS. Additional information about the company can be found at: drummagazine.com, trapsmagazine.com and, of course drumdigital.com.
