"When the global music products industry gathers at the NAMM Show to conduct business for the year, it attracts not only the best musicians in the world, but also those who are famous in professional sports, entertainment and politics. This gives us a fantastic opportunity to promote the fun and many proven benefits of music making for people of all ages. And seeing these folks up on stage, having a blast playing music sends the clearest and most powerful message of all."
About NAMM
The trade-only, invitation-only NAMM Show hosts more than 1,500 music exhibitors from Thursday, January 13 to Sunday, January 16. New products, networking opportunities, artist demonstrations and continuous live music punctuate an atmosphere of music advocacy and breakthrough music product innovations that will be offered to consumers throughout the year.
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