Since D’Addario & Company instituted lean manufacturing at its facilities, each proprietary brand has reaped drastically positive results, Puresound Percussion included, allowing for a considerable price decrease.

Lean manufacturing, pioneered by Toyota, is the elimination of all types of waste from the manufacturing process that add no value for the customer.

Michael Robinson, Senior Product Manager-Percussion, says:

\"With lean manufacturing, PureSound has gained production efficiencies that allow us to offer products with an increased level of quality to the consumer but with much lower prices. The best possible snare sound can now be achieved at a reduced cost.\"