Marco Soccoli was drummer in glamrock band Roxx from New York City. After his career as an active musician, Marco started working for Vic Firth. Prior to joining Vic Firth, Marco Soccoli was a veteran of 48th Street retailing in New York City managing the drum departments of Sam Ash Music and Manny’s Music.
Marco worked for Evans Drumheads as Director of Artist Relations, responsible for all Artist Relations activities.
Roxx was a Hair / Glam Metal (Heavy Metal) band from New York, New York, USA active in the late 1980s through 1991 whose music was released in the 2000s on compilations. Releases: Roxx - 1992, Diamonds & Rust - 2002, Outlaws, Fools, & Thieves - 2004.
Marco Soccoli Obituary, Death; New York, NY, Director Of Artist Relations. At Drumkeyshop Has Passed Away
It is with heavy hearts that we announce the passing of Marco Soccoli, a man whose profound impact on the music industry and personal connections with those around him will be deeply missed. Known for his unmatched personality and dedication to his craft, Marco left an indelible mark on everyone he encountered—from his role as Director of Artist Relations at Drumkeyshop to his innovative work as an AR Director Consultant in the music industry. A proud alumnus of St. John’s University and a lifelong New Yorker, Marco’s journey spanned decades of meaningful work, personal mentorship, and genuine friendship.
Marco’s story begins in the vibrant streets of New York City, a place that would shape his outlook, work ethic, and love for music. Born and raised in New York, Marco was instilled with the city’s dynamic spirit and unyielding drive. During his formative years, he attended St. John’s University, where he honed his skills and laid the groundwork for what would become a successful career in the music industry. The lessons he learned at St. John’s—about creativity, innovation, and perseverance—remained with him throughout his career.
From the early days, Marco was drawn to the world of music and sound. His passion for music wasn’t limited to listening or playing; he was captivated by the intricate processes behind music production and the rich, cultural tapestry that defines the industry. This passion propelled him into various roles that allowed him to bridge artistic expression with business acumen, a balance that would define his professional journey.
Marco’s role as Director of Artist Relations at Drumkeyshop is just one example of his ability to connect artists and industry professionals through genuine human interaction. For decades, he played an essential role in supporting and nurturing the talent behind the scenes, ensuring that artists had the tools, guidance, and encouragement to pursue their dreams. His approach to artist relations was far from transactional—Marco was deeply committed to understanding the individual needs and challenges of each artist he encountered.
Those who worked with him marveled at his ability to offer counsel, negotiate deals with heart, and build relationships that went well beyond professional boundaries. Marco’s philosophy was simple: treat every artist as a unique individual with a story worth telling. In doing so, he not only advanced the careers of many but also set a new standard for how businesses within the music industry can care for their creative communities.
For many who knew Marco, one particular story stands out as a testament to his generosity and genuine nature. It was around 1987 when a young 19-year-old music enthusiast met Marco while he was working at Sam Ash on 48th Street in New York City. Back then, Zildjian Platinum cymbals were highly coveted, and buying them in Brooklyn was nearly impossible. Marco, with his extensive knowledge and ready stock, noticed that the young man had acquired quite a few of these prized cymbals. In a simple yet profoundly meaningful gesture, Marco asked if the young man still had his broken cymbals. Offering a solution, he promised to see if he could get them warrantied—a kindness that went far beyond what was expected.
That moment epitomized Marco’s character. Even though he had no obligation, he took the time to help, showing that his commitment to others was at the very core of who he was. The young man later recalled following up with Marco a few weeks later and was amazed that every broken piece had been replaced, a gesture that made a lasting impact and set the tone for the friendship that blossomed over the years.
Marco’s compassionate spirit and willingness to help others continued to shine through his professional career and personal life alike. When one of his friends joined the band Type O, Marco was the first to offer guidance on updating gear—a testament to his hands-on approach and caring nature. His generosity extended beyond mere professional exchanges; he formed genuine, lasting friendships. Whether he was advising on music equipment, sharing a laugh over a new gear find, or simply checking in on an old friend, Marco made it his mission to ensure those around him felt supported and valued.
One friend recalls how Marco’s influence eventually led him to join Evans, a move that signaled a turning point in his musical journey. Their relationship was built over years of shared experiences, inside jokes, and countless moments of mutual encouragement. Marco’s ability to stay in touch and share laughter, no matter the distance or circumstances, was a hallmark of his approach to life. His uplifting presence and keen insight not only helped shape careers but also brought immeasurable joy to those who were fortunate enough to call him a friend.
Beyond his direct work with artists, Marco made significant contributions as a consultant in the music industry. His strategic insights and innovative ideas helped many businesses find their footing in an ever-evolving market. With a deep understanding of the industry’s pulse, Marco was an invaluable resource to startups and established companies alike. His guidance on market trends, communication strategies, and creative branding turned challenges into opportunities, fueling growth and success.
In every role—whether as a Director of Artist Relations, a consultant, or simply a mentor—Marco demonstrated an ability to listen carefully, understand deeply, and act with empathy. His career was a testament to the idea that success is measured not just by personal accomplishments but by the positive impact one makes on the lives of others.
Marco was not only a stalwart in the music industry but also a proud New Yorker. His roots in the city were evident in his work ethic, his creative flair, and his unyielding spirit. New York, with its constant energy and vast opportunities, was both his playground and his classroom. It was here that he honed his skills, built relationships, and left an indelible mark on the industry.
For those who encountered him in New York—from the busy aisles of Sam Ash to the professional corridors of major music industry firms—Marco was a force of positivity. His approach to life was both bold and humble, a rare combination that resonated deeply with the diverse tapestry of the city.
The memory of Marco Soccoli is one that will endure in the hearts of all who knew him. His contributions to the music industry, his unwavering support for his friends, and his ability to turn every interaction into a moment of kindness serve as a lasting legacy. For many, Marco was more than just a colleague or a mentor—he was a friend who never hesitated to share his wisdom, his laughter, and his genuine care.
In honoring Marco’s life, it is essential that we celebrate the lessons he taught us: the importance of perseverance, the value of genuine human connection, and the transformative power of kindness. His legacy is not confined to the pages of industry reports or the annals of corporate success; it lives on in every piece of advice given, every smile shared, and every career that was launched with his encouragement.
The news of Marco Soccoli’s passing has left a deep sense of loss, yet it also inspires a celebration of his remarkable journey. Those who knew him have shared countless tributes, remembering the man who turned obstacles into opportunities and who made a lasting impact on everyone he met. His memory continues to inspire and uplift, serving as a reminder that while life may be fleeting, the influence of a kind, dedicated soul endures eternally.
Plans for a memorial will bring together family, friends, and colleagues to celebrate Marco’s life—a gathering to share stories, honor his achievements, and cherish the moments that made him truly unique. In these shared memories, the spirit of Marco Soccoli lives on, fueling the passion and creativity of those he helped shape over the years.
As we bid farewell to Marco Soccoli, we are left with a legacy that embodies the very best of the music industry and the human spirit. His work as Director of Artist Relations and as a consultant has transformed lives and inspired countless individuals to reach for excellence. More than that, however, his legacy is one of genuine kindness—a reminder that every act of compassion creates a ripple that touches many.
For those who continue to follow in his footsteps, the memory of Marco will serve as both a beacon of inspiration and a call to action. Let his life inspire us to embrace every opportunity to help, to connect, and to strive for greatness in every endeavor.
Rest in peace, Marco Soccoli. Your legacy of love, generosity, and unwavering support will live on in the hearts and minds of everyone you touched. May we honor your memory by carrying forward the spirit of kindness that you embodied and by inspiring others to live with purpose, passion, and an open heart.
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Director of Artist Relations. at Drumkeyshop
September 2, 2021 - 2025
AR Director Consultant at Music Industry
January 1, 2018 - 2025
New York
Meethook Music Industry Artist Relations/ consultant
Former Artist Relations Director at Artist Relations Director
June 1, 2010 - December 31, 2017
New York
Former Director of Artist Relations at D'Addario Evans Promark
June 1, 2000 - December 31, 2017
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Dafnis Prieto
